Company Sales Profile

The Company Sales Profile insight provides information about a company's sales-related data, including hiring trends targeted, targeted personas, and sales assets. This insight can be retrieved using the company's domain URL, the company's LinkedIn URL, the contact's LinkedIn URL, or the contact's email address.

🚧
Note: the only current available parameters for generate-insights are contactEmail and contactLinkedinUrl.

The system will pass back an array of insights, ranked by relevance.

The below documentation still accurately covers our schema, and demonstrates what might exist in that array.

Soon, you'll be able to specify certain insight types in your API request. Coming Q3 2024.

Retrieving Company Sales Profile Insight

To retrieve the Company Sales Profile insight using the Autobound Insights API, you need to make a POST request to the /generate-insights endpoint with the appropriate parameters.

import requests

url = 'https://api.autobound.ai/api/external/generate-insights/v1.0.0'
headers = {
    'X-API-KEY': 'YOUR-API-KEY-HERE',
    'Content-Type': 'application/json'
}
data = {
    "contactEmail": "[email protected]",
    "contactLinkedinUrl": "https://www.linkedin.com/in/johndoe",
    "companyUrl": "https://www.example.com",
    "companyLinkedinUrl": "https://www.linkedin.com/company/example",
    # You can use either contactEmail, contactLinkedInUrl, companyUrl, or companyLinkedinUrl
    "insightType": "COMPANY_SALES_PROFILE"
}

response = requests.post(url, headers=headers, json=data)
print(response.text)

Response Format

The API will respond with the Company Sales Profile insight in JSON format. The response will contain an object with the following fields:

{
  "data": {
    "friendlyCompanyName": "AppTweak",
    "websiteUrl": "www.apptweak.com",
    "hiringTrendsTracked": {
      "prospecting_positions": [
        {
          "name": "Hiring App Optimization Manager",
          "jobTitleKeywords": [
            "App optimization",
            "Application optimization"
          ],
          "specific_business_problem": "struggling to optimize their app's visibility on the app store, understand app store algorithms, and manage their app store reputation."
        },
        {
          "name": "Hiring ASO Analyst",
          "jobTitleKeywords": [
            "ASO Analyst",
            "App store analyst",
            "Mobile app optimization analyst"
          ],
          "specific_business_problem": "facing challenges in keyword research for app store optimization (ASO), which is crucial for improving app rankings and visibility."
        }
        // others as relevant
      ]
    },
    "personasTargeted": {
      "personas": [
        {
          "name": "App Marketing Manager",
          "jobTitleKeywords": [
            "App Marketing",
            "Mobile Marketing",
            "Growth Marketing",
            "User Acquisition"
          ],
          "seniorities": [
            "Manager",
            "Head",
            "Director"
          ],
          "painPoints": "App Marketing Managers struggle to improve the visibility and discoverability of their mobile apps in an increasingly competitive app store landscape. They need effective tools and insights to optimize their app store presence, identify the most relevant keywords to target, monitor their ASO performance, and drive more organic app installs.",
          "benefits": "AppTweak provides App Marketing Managers with a comprehensive ASO platform to increase their app's visibility, organic installs, and revenue. They gain access to AI-powered keyword suggestions, advanced ASO insights, and app performance monitoring capabilities.",
          "how": "AppTweak offers a unique ASO platform powered by proprietary AI technology trained exclusively on app store data. The AI provides highly relevant keyword suggestions, semantic insights, and smart KPIs tailored to each app."
        },
        {
          "name": "ASO Specialist",
          "jobTitleKeywords": [
            "ASO",
            "App Store Optimization",
            "Mobile Growth"
          ],
          "seniorities": [
            "Specialist",
            "Manager",
            "Head",
            "Director"
          ],
          "painPoints": "ASO Specialists are tasked with improving the search visibility and conversion rate of their apps, but often lack enterprise-grade tools and reliable data to inform their ASO strategies.",
          "benefits": "AppTweak empowers ASO Specialists with robust keyword research, app page optimization and performance monitoring tools, all in one platform.",
          "how": "AppTweak is built specifically for ASO, with every feature designed to streamline the end-to-end workflow of ASO Specialists."
        }
        // others as relevant
      ]
    },
    "salesAssets": {
      "offerings": [
        {
          "name": "App Store Optimization (ASO) Platform",
          "unique_selling_proposition": "AppTweak's ASO platform helps app developers and marketers increase their app downloads and reactivations by improving their app's visibility on app stores. It provides actionable insights and vital metrics for app store optimization, helping users to build high-converting app pages and drive more downloads."
        },
        {
          "name": "App Store Reviews Management",
          "unique_selling_proposition": "AppTweak's App Store Reviews Management tool centralizes all reviews in one place, improving team efficiency and helping users manage their app store reputation in one platform."
        }
        // others as relevant
      ]
    }
  }
}

Field Descriptions

friendlyCompanyName (string): The user-friendly name of the company.
websiteUrl (string): The URL of the company's website.
hiringTrendsTracked (object): An object containing information about the hiring trends tracked for the company.
- prospecting_positions (array): An array of objects representing prospecting positions.
  - jobTitleKeywords (array): An array of strings representing the job title keywords associated with the persona.
  - specific_business_problem (string): The specific business problem related to the prospecting position.
personasTargeted (object): An object containing information about the personas targeted by the company.
- personas (array): An array of objects representing the targeted personas.
  - name (string): The name of the persona.
  - jobTitleKeywords (array): An array of strings representing the job title keywords associated with the persona.
  - seniorities (array): An array of strings representing the seniorities associated with the persona.
  - painPoints (string): The pain points experienced by the persona.
  - benefits (string): The benefits provided by the company to the persona.
  - how (string): A description of how the company addresses the persona's needs.
salesAssets (object): An object containing information about the company's sales assets.
- offerings (array): An array of objects representing the company's offerings.
- name (string): The name of the offering.
- unique_selling_proposition (string): The unique selling proposition of the offering.

Use Cases

The Company Sales Profile insight is valuable for various use cases, such as:

Sales Prospecting: Identify potential prospects based on the hiring trends and targeted personas of the company.
Competitive Analysis: Understand the sales strategies and offerings of competitors in the market.
Partnership Evaluation: Assess potential partners based on their sales profile and alignment with your own company's offerings.
Market Research: Gain insights into the pain points, benefits, and unique selling propositions of companies in a specific industry or market segment.
Sales Enablement: Equip sales teams with insights into a company's sales profile to better position their own products or services and tailor their sales approach.
Product Development: Identify gaps or opportunities in the market based on the sales profiles and offerings of existing companies.

By leveraging the Company Sales Profile insight, you can gain a deeper understanding of a company's sales-related data, including hiring trends, targeted personas, and sales assets. This insight can inform various business strategies, including sales prospecting, competitive analysis, partnership evaluation, and product development.

🚧Note: the only current available parameters for generate-insights are contactEmail and contactLinkedinUrl.

Retrieving Company Sales Profile Insight

Response Format

Field Descriptions

Use Cases

🚧
Note: the only current available parameters for `generate-insights` are `contactEmail` and `contactLinkedinUrl`.