LinkedIn Posts

Overview

Contact LinkedIn Posts capture what individual prospects are publicly saying about their priorities, challenges, and initiatives.

We track millions of professional LinkedIn profiles, optimizing coverage by seniority, title, and account importance. Each post is analyzed to extract structured pain points, initiatives, technologies mentioned, and competitors referenced—turning unstructured social content into actionable signal.

The result: you can reference a prospect's own words in outreach, understand what they care about before the first call, and time your message to what's top of mind for them right now.

Subtype

Signal	Subtype Enum	Description
LinkedIn post	`linkedinPost`	Contact's recent posts on LinkedIn

Schema

{
  "signal_id": "5349e887-baee-4974-aa3e-02294badfa94",
  "signal_type": "linkedin-post-contact",
  "signal_subtype": "linkedinPost",
  "signal_name": "Contact posted on LinkedIn",
  "association": "contact",
  "detected_at": "2026-01-22T15:36:11.235Z",
  "contact": {
    "email": "[email protected]",
    "name": "Aditya Shankar",
    "first_name": "Aditya",
    "last_name": "Shankar",
    "job_title": "Senior Director of Marketing",
    "linkedin_url": "linkedin.com/in/aditya-shankar"
  },
  "company": {
    "name": "hosted.ai",
    "domain": "hosted.ai",
    "linkedin_url": "linkedin.com/company/hostedai",
    "description": "AI infrastructure company",
    "industries": [
      "Software Development"
    ],
    "employee_count_low": 11,
    "employee_count_high": 50
  },
  "data": {
    "post_url": "https://www.linkedin.com/feed/update/urn:li:activity:7416003205425303552/",
    "post_text": "The inaugural AI Leadership Forum exceeded my expectation. We brought together 80 leaders across tech, infrastructure, and VC. The 'Agentic Workforce' is here. We must treat AI agents with the same rigor as FTEs.",
    "posted_date": "2026-01-11T06:29:06.850Z",
    "num_likes": 116,
    "num_comments": 4,
    "tags": [
      "Artificial Intelligence",
      "Events",
      "Digital Transformation",
      "Workforce Management"
    ],
    "summary": "Senior Director of Marketing reflects on successful AI Leadership Forum hosting 80 leaders.",
    "pain_points": [],
    "initiatives": [
      {
        "topic": "hosting AI Leadership Forum",
        "urgency": 0.9
      },
      {
        "topic": "establishing new office in HSR",
        "urgency": 0.8
      }
    ],
    "technologies_mentioned": [
      {
        "name": "AI Agents",
        "status": "using"
      },
      {
        "name": "DeepSeek",
        "status": "considering"
      }
    ],
    "competitors_mentioned": [
      {
        "name": "packet.ai"
      },
      {
        "name": "GPUaaS.com"
      }
    ]
  }
}

Field Reference

Core Fields

Field	Type	Description
`signal_id`	string (UUID)	Unique identifier for this signal
`signal_type`	string	Always `"linkedin-post-contact"`
`signal_subtype`	string	Always `"linkedinPost"`
`signal_name`	string	Always `"Contact posted on LinkedIn"`
`association`	string	Always `"contact"`
`detected_at`	string (ISO 8601)	When we detected this signal

Contact Object

Field	Type	Description
`contact.email`	string	Contact's email address
`contact.name`	string	Contact's full name
`contact.first_name`	string	Contact's first name
`contact.last_name`	string	Contact's last name
`contact.job_title`	string	Contact's job title
`contact.seniority_level`	string	Seniority level (e.g., "senior", "head", "director")
`contact.department`	string	Department (e.g., "Marketing", "Engineering")
`contact.linkedin_url`	string	Contact's LinkedIn URL
`contact.city`	string	Contact's city
`contact.state`	string	Contact's state
`contact.country`	string	Contact's country

Company Object

Field	Type	Description
`company.name`	string	Company name
`company.domain`	string	Company website domain
`company.linkedin_url`	string	LinkedIn company URL
`company.industries`	array[string]	Industry classifications
`company.employee_count_low`	integer	Lower bound of employee count
`company.employee_count_high`	integer	Upper bound of employee count
`company.description`	string	Company description

Data Object

Field	Type	Description
`data.post_url`	string (URL)	Link to the LinkedIn post
`data.post_text`	string	Full post content
`data.posted_date`	string (ISO 8601)	When the post was published
`data.num_likes`	integer	Number of likes on the post
`data.num_comments`	integer	Number of comments on the post
`data.tags`	array[string]	Gemini-generated topic tags (~300 possible values)
`data.summary`	string	LLM-generated 10-15 word summary of the post
`data.pain_points`	array[object]	Challenges or problems the contact is experiencing
`data.initiatives`	array[object]	Projects or activities the contact is pursuing
`data.technologies_mentioned`	array[object]	Tech products or platforms referenced
`data.competitors_mentioned`	array[object]	Other companies referenced in the post

Pain Points Object

Field	Type	Description
`topic`	string	Description of the pain point
`intensity`	float (0-1)	How acute the pain is expressed (higher = more acute)

Initiatives Object

Field	Type	Description
`topic`	string	Description of the initiative
`urgency`	float (0-1)	How immediate/active the initiative is (higher = more urgent)

Technologies Mentioned Object

Field	Type	Description
`name`	string	Name of the technology, product, or platform
`status`	enum	Relationship: `evaluating`, `using`, `implemented`, `migrating_from`, `migrating_to`, `churned`, `considering`, `integrated`, `building_on`, `hiring_for`

Competitors Mentioned Object

Field	Type	Description
`name`	string	Name of the company mentioned

Example Output

"Karie - saw your post about growth marketing needing to be structured and data-informed. Totally agree that without a roadmap, you're just doing more. We've helped marketing leaders like you build that strategic framework. Would love to share what's worked."

Coverage

Refresh: Every 2 weeks
Coverage: 25-50% of contacts
Best for: Social selling, account-based marketing, timing outreach