Competitor News Event

Various news events on a prospect's competitor, including funding, product launches, M&A, etc.

The Competitor News Event insight provides information about significant events or news related to a contact's competitor, rather than the prospect's company themselves. This insight can be retrieved using the company's domain URL, the company's LinkedIn URL, the contact's LinkedIn URL, or the contact's email address.

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Note: the only current available parameters for generate-insights are contactEmail and contactLinkedinUrl.

• The system will pass back an array of insights, ranked by relevance.
• The below documentation still accurately covers our schema, and demonstrates what might exist in that array.
• Soon, you'll be able to specify certain insight types in your API request. Coming Q3 2024.

Insight Subtypes and Usage

Supported Subtypes:

• prospectCompetitorNewsAcquisition
• prospectCompetitorNewsAssetSalesDivestitures
• prospectCompetitorNewsAward
• prospectCompetitorNewsClosesOffice
• prospectCompetitorNewsCompanyBuysAssets
• prospectCompetitorNewsCompanyHiresLeadership
• prospectCompetitorNewsCompanyMakesInvestment
• prospectCompetitorNewsDecreasesHeadcount
• prospectCompetitorNewsDevelopingNewOffering
• prospectCompetitorNewsEmployeePromotedToLeadershipRole
• prospectCompetitorNewsExpandsExistingOffices
• prospectCompetitorNewsExpandsFacilities
• prospectCompetitorNewsFilesLawsuit
• prospectCompetitorNewsFunding
• prospectCompetitorNewsIncreasesHeadcount
• prospectCompetitorNewsInitialPublicOffering
• prospectCompetitorNewsLaunchedNewIntegration
• prospectCompetitorNewsLaunchesNewOffering
• prospectCompetitorNewsMerger
• prospectCompetitorNewsNewCustomer
• prospectCompetitorNewsNewOrExistingCompetitor
• prospectCompetitorNewsOpensNewOffice
• prospectCompetitorNewsOpensNewServiceLocation
• prospectCompetitorNewsPartnership
• prospectCompetitorNewsRecognition
• prospectCompetitorNewsRetires
• prospectCompetitorNewsVulnerabilityProblems

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Example: prospectCompetitorNewsAcquisition

API Controls:

1. Generate Content API:

   JSON

   {
     "enabledInsights": ["prospectCompetitorNewsAcquisition"],
     "disabledInsights": []
   }
   

2. Generate Insights API:

   JSON

   {
     "insightSubtype": "prospectCompetitorNewsAcquisition"
   }
   

Note: This subtype may appear automatically based on relevance unless explicitly controlled via these parameters.

Response Format

The API will respond with the Competitor News Events insight in JSON format. The response will contain an array of objects, each representing a news event. Each object will have the following fields:

json

{
  "data": [
    {
      "company": "Autobound",
      "competitorCompany": "Regie.ai",
			// all other data is the same as the standard News Event insight
    }
  ]
}