A sales user's partner or integration-specific value proposition is used when our engine identifies that a prospect's company is using a solution that's complementary to the user's company.

If we can detect the specific product in use, our engine will deliver even more precise messaging (see the next section on Complementary Products). However, if product-level data isn't available, the system defaults to company-level value propositions to maintain relevance in outreach.

We have comprehensive data on complementary relationships for over 50 million companies in our database.

Why this Insight Matters

Uncover prospect pain points based on the tech they use that you integrate with
Highlights how your solution can enhance the prospect’s existing tools

Example Payload

[
  {
    "userCompany": {
      "name": "Autobound",
      "valueProp": "Salesloft excels at automating email outreach for SDRs, but doesn't help with crafting personalized messages. Autobound complements Salesloft by using AI to create tailored emails that cut through the noise, helping sales teams stand out.",
      "competitorCompanyUrl": "https://salesloft.com"
    },
    "prospectCompany": {
      "name": "Xactly",
      "url": "https://www.xactlycorp.com",
      "competitorCompany": {
        "name": "Salesloft",
        "companyUrl": "https://salesloft.com",
        "ticker": "LOFT",
        "sourceUrl": "https://autobound.ai/integrations/salesloft"
      }
    }
  }
]

Example Content

"Noticed Xactly uses Salesloft for SDR task automation. Salesloft is fantastic for sending emails faster, but not writing them any better. With inboxes flooded, personalization is mandatory. Autobound sits on top of Salesloft to write personalized emails with AI - worth checking out?"

In this example, the sales user (Autobound) identifies the usage of a complementary company (Salesloft).