Contact's Colleagues

Insights on a prospect's colleagues can reveal valuable information to drive better conversion.

By broadening the scope of data ingested, this enables our AI engine to provide high coverage of relevant insights when a generate-content API request is made.

On the contact level, colleagues data spans three key areas:

1. LinkedIn posts: Identifies when a prospect's colleague has posted about something online that's relevant to the pain points the prospect faces.
2. Previous Company is Customer: Reveals when a prospect's colleague previously worked at one of your customer companies, enabling powerful social proof narratives.
3. Shared Work History: Identifies when your colleague has worked with the prospect at a previous company, enabling direct warm introductions.