Market Trends

Market trends and statistics extracted from well known publishers like Gartner, Statista, Harvard Business Review, etc.

Surface relevant market statistics and trends from authoritative sources that reinforce a sales user's value proposition and create urgency around the prospect's pain points.

We only include highly relevant stats that directly connect to the prospect's challenges and your solution.

Why does this insight matter?

  • Back up value props with credible data
  • Create urgency through market trends
  • Demonstrate industry expertise
  • Validate prospect pain points

Example Payload

[
  {
    "userCompany": {
      "name": "Autobound",
      "companyUrl": "https://autobound.ai"
    },
    "prospectContext": {
      "name": "Sarah Johnson",
      "title": "VP of Sales",
      "company": "TechCo"
    },
    "marketTrends": {
      "reason": "These trends highlight the growing importance of personalization in sales outreach and the increasing adoption of AI tools to improve sales productivity",
      "snippets": [
        {
          "stat": "78% of sales leaders say personalization is critical for closing deals in 2024, yet only 23% are satisfied with their team's current capabilities",
          "source": "Gartner",
          "url": "https://www.gartner.com/sales-trends-2024"
        },
        {
          "stat": "Sales reps spend an average of 32% of their time researching prospects and crafting personalized outreach",
          "source": "Harvard Business Review",
          "url": "https://hbr.org/2024/sales-productivity"
        },
        {
          "stat": "AI-powered sales tools can reduce research time by up to 90% while improving response rates by 2-3x",
          "source": "Forrester",
          "url": "https://forrester.com/ai-sales-impact"
        }
      ],
      "title": "Sales Personalization and Productivity Trends",
      "count_of_snippets": 3
    }
  }
]

Example Output

"Gartner recently found that 78% of sales leaders see personalization as critical for closing deals, yet only 23% are satisfied with their current capabilities.

Would love to show you how we're helping teams like yours bridge this gap through AI-powered research and writing."