New Business Formation

Weekly Secretary of State filings that track new business registrations (LLCs, corporations and other entity types) in New York, Colorado, Connecticut and Oregon.

Overview

New Business Formation signals surface newly registered legal entities shortly after the state records the filing. Go-to-market teams get net-new businesses before they appear in commercial databases.

Each state publishes entity registration data in its own format. Our pipeline normalizes these filings into one consistent schema. Where we can match a filing to a company website, we populate company.domain and the company firmographics, and we report the match quality in data.match_confidence.

Each signal includes the entity name, entity type, filing number, filing date, address, registered agent, a NAICS industry code, and a shell-company flag. Officers are included when the state publishes them.

This is one of the earliest possible buying signals for SMB-focused sellers, franchise developers, insurance brokers, payroll providers, attorneys, accountants, and any GTM team that targets net-new businesses.

Current states: New York, Colorado, Connecticut and Oregon. Contact [email protected] about other states.

Available Subtypes

Subtype Enum	Description
`newBusinessFormation`	New business entity registration filed with a Secretary of State

Schema

{
  "signal_id": "978a89c0-a9d9-c26b-dc6d-8d1503db87ba",
  "batch_id": "2026-09-21-00-00-00",
  "signal_type": "new-business-formation",
  "signal_subtype": "newBusinessFormation",
  "signal_name": "New Business Formation",
  "detected_at": "2026-09-25T00:00:00Z",
  "association": "company",

  "company": {
    "name": "ALL TECHNO TALENT LLC",
    "domain": "technotalent.net",
    "linkedin_url": "linkedin.com/company/techno-talent-inc",
    "industries": null,
    "employee_count_low": 1,
    "employee_count_high": 10,
    "description": "Techno Talent Inc. provides consulting and recruitment services."
  },

  "data": {
    "summary": "ALL TECHNO TALENT LLC is a domestic limited liability company formed in New York (Queens County) on 2026-09-25, with a service-of-process address at 642 Wilson Ave, Brooklyn, NY 11207. Registered agent: Alexa matula. Matched to the website technotalent.net (medium confidence).",
    "entity_type": "LLC",
    "filing_number": "8030762",
    "filing_date": "2026-09-25",
    "state_source": "NY",
    "jurisdiction": "New York",
    "city": "Brooklyn",
    "zip_code": "11207",
    "address": "642 Wilson Ave",
    "county": "Queens",
    "status": "",
    "registered_agent": "Alexa matula",
    "registered_email": "",
    "naics_code": "5415",
    "is_likely_shell": false,
    "match_confidence": "medium",
    "officers": null
  }
}

Note on company.domain: Most brand-new entities do not have a website at the time of filing. In a typical weekly drop, about 13% of records have a matched domain. Expect null for most records.

Field Reference

Core Fields

Field	Type	Description
`signal_id`	string (UUID)	Unique identifier for this signal
`batch_id`	string	Identifier of the weekly batch that produced this signal
`signal_type`	string	Always `"new-business-formation"`
`signal_subtype`	string	Always `"newBusinessFormation"`
`signal_name`	string	Always `"New Business Formation"`
`detected_at`	string (ISO 8601)	Timestamp of the filing event
`association`	string	Always `"company"`

Company Object

Field	Type	Description
`company.name`	string	Entity name as filed
`company.domain`	string \| null	Matched website domain. `null` when no match was found.
`company.linkedin_url`	string \| null	Company LinkedIn URL, when matched
`company.industries`	array \| null	Industries, when matched
`company.employee_count_low`	integer \| null	Lower bound of the employee range, when matched
`company.employee_count_high`	integer \| null	Upper bound of the employee range, when matched
`company.description`	string \| null	Company description, when matched

Data Object

Field	Type	Description
`data.summary`	string	Human-readable description of the filing
`data.entity_type`	string	Legal structure, for example `LLC` or `Corporation`
`data.filing_number`	string	State-assigned filing or entity number
`data.filing_date`	string	Date the state recorded the filing (ISO 8601 date, for example `2026-09-25`)
`data.state_source`	string	2-letter code of the state that supplied the record: `NY`, `CO`, `CT` or `OR`
`data.jurisdiction`	string	Jurisdiction of formation, for example `New York`
`data.address`	string	Street address on the filing
`data.city`	string	City
`data.zip_code`	string	ZIP code
`data.county`	string	County. Can be an empty string when the state does not supply it.
`data.status`	string	Entity status as the state reports it, for example `Active` or `Good Standing`. Often an empty string.
`data.registered_agent`	string	Name of the registered agent
`data.registered_email`	string	Registered email address. Often an empty string.
`data.naics_code`	string	Inferred NAICS industry code
`data.is_likely_shell`	boolean	`true` when the entity looks like a holding or shell company, not an operating business
`data.match_confidence`	string \| null	Confidence of the website match: `high`, `medium` or `low`. `null` when no match was found.
`data.officers`	array \| null	Officers listed in the filing, each with `name` and `title`. `null` when the state does not publish them.

Coverage

Refresh: Weekly
States: New York, Colorado, Connecticut, Oregon
Volume: about 9,000 new filings per week